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Dec

How To Write a SEO Optimized Article?

12/08/2022 5:00 AM by Admin in Content marketing

As a content writer, you always try to reach your audience. But It's not as simple as it looks. So, how can your writings find by their targeted people?

Thousands of articles are published each day. But not all articles get ranked in the SERP (search engine result page). Only perfectly optimized articles can hit the goal.

For example: If you want to buy the best laptop. You’ll search with the keywords "best laptop reviews 2022". Thousands of articles will arrive but you cannot check each of them. You'll at most check the first 10 articles that appeared on the first page.

Today I'll discuss how to write an SEO-optimized article to allure your targeted customers.

What is SEO optimized article?

The full form of SEO is Search Engine Optimization. It is a method of improving the ranking of a website.

An SEO article instructs, informs, and engages its readers with valuable details. It increases the chances of appearing on the first page of the search results. SEO articles are optimized for search engines.

What is the importance of an SEO Article?

When you want to find an answer to your queries what do you do first? I guess you Google it. Like you, 3.4 billion searches occur on Google per day. You'll find your potential customers from them. But how would they find your website?

75% of people go through the first-page result. So, if your article ranks on the first page of search engines, it'll increase the chance of generating traffic.

For this, you have to optimize your article. An SEO-optimized article gives hints to Google about the information it wants to share. So, when Google understands the search intent it'll rank your article.

How to write SEO-optimized articles?

Find Best Relevant Keywords:

Keywords are the key to the success of your article. So, to optimize your article first you have to do keyword research.

You can use some free tools like Google Autocomplete, Related keywords, and People also ask. These are the primary tools for keyword research.

For more specific results you can check out SmallSEOTools and it is totally free. You will find grammar checker, plagiarism checker, Domain Authority checker, etc necessary SEO tools here.

You can also go for paid tools like SEMrush, Ahref, and LSI graph for in-depth research.

Create Outlines:

Before starting writing just create an outline of your article. It'll help to organize your task.

In this part, you have to clear the search intent for keywords. Then create a Title, heading, and subheading, and decide from which angle you want to write the article.

Use the keyword in the Article Title:

The title is the crucial part of an article. You can guess the topic of an article by its title. Try to optimize your article title with the keywords. It’ll help you in ranking.

Use keywords in the Heading and Subheading:

The heading should have a clear message. It should be simple yet attention-grabbing. Including keywords in the heading and subheading adds SEO value to your article.

Include keywords in the Intro and Conclusion:

The introduction gives a hint about the topic you are going to discuss. Search engine crawlers find your article by keywords. When you use related keywords in the first 100 lines of your article it'll make Google understand the topic of your article.

On the other hand, the last part of an article creates a great impact on the readers. In this part, readers get a reminder of the topic you discussed in the article. So, ensure to put primary keywords and secondary keywords in the last 100 words of the article.

Scatter keywords throughout the article:

Use keywords in the articles. But avoid repetition of keywords. Keyword variation will increase your content quality. Readers will not feel bored when reading.

Final Thought:

These are some basic rules for an SEO-optimized article. But there are some other matters like image optimizations, URL optimizations, using focus keywords, and input keywords in the meta description which are also essential to properly optimize your article. I hope my writing tips will work for you and guide you to write a top-ranking article.