Understanding a page's link profile
Enter a page URL and this tool breaks down every link on it: how many point internally versus externally, how many carry a nofollow attribute versus passing full link equity, the most repeated anchor text, and which external domains get linked to most. Useful for auditing your own page's link structure or studying how a competitor links out.
What nofollow actually controls
A rel="nofollow" attribute tells search engines not to pass ranking credit through that link - commonly used for paid links, user-generated content, or links to untrusted sources, specifically to comply with search engine guidelines around disclosed or unverified content. Seeing an unusually high nofollow ratio on your own page can be a sign of a plugin or theme defaulting links to nofollow when they shouldn't be.
Why top anchor text patterns matter
Seeing the same anchor text repeated unusually often, especially pointing at the same destination, can indicate over-optimized internal linking (a pattern search engines can interpret as manipulative) or, when reviewing a competitor, reveal exactly which keywords they're deliberately targeting through their internal link structure.
Internal versus external link balance
A healthy page typically links internally to related content on your own site (helping both users and search engines discover more pages) while also linking externally to a reasonable number of relevant, authoritative sources when that adds genuine value - the right balance depends heavily on the type of content, so this is more useful as a comparison across your own pages than against a fixed ideal ratio.